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Introduction:

 

Note: This is to set the tone for the interviewee or group. I like to introduce myself and set “ground rules” for the discussion.

 

• My name is Sean Peterson.

• Thanks for talking to us today, we’ll be about 30 minutes.

• We’re constantly trying to improve our product, and getting your frank feedback is a really important part of that.

• This discussion is confidential – your personal information or specific answers won’t be used publicly so don’t hesitate speak your mind.

• No right or wrong answers - very important to not say what you think I want to hear, but what you are actually thinking/feeling. Feel free to stop us at anytime for clarification, questions, or concerns.

• We’ll be running through a few questions and scenarios from your day. 

• We’d like you to speak out loud and tell us about everything you’re thinking/feeling/etc.

• You’ll be recorded, but this information will not be distributed beyond our team, unless we reach out to you again for further permission to use an audio clip to publish our findings 

• Alright, let's get started!

 

Background Information:

 

• What is your name and age? 

• Where do you live? 

• What kind of work or studying do you do?

• For how long have you been doing that?

• What kinds of activities, hobbies or projects do you like to do when you’re not working?

 

Current Activities and Habits:

 

• What do you do to daily plan? To task manage? To stay focused and productive? 

• Can you give us a run down of your daily schedule?

• Most days, do you feel like you have enough time in a day to get done what you need to accomplish?

• Are there any other tasks that you do throughout your work or day that are of most importance?

 

Task Managing Apps and Tools:

 

• Have you used any apps or websites or other programs to help you with plan or manage your day? Which ones?

• What did you want them to do for you? How do they serve you?

• What was your expected outcome from using these apps?

• What do you like about them?

• What do you dislike about them?

• Did you pay for them? Why? Why not?

 

What Apps Do They Use:

 

• What (e.g. apps, calendar, notes, planning in head?) helps keep you on task?

• How does that help you?

• What (e.g. app, task, habit, product?) is a barrier to you accomplishing your task?

• How do it prevent you from being on task?

• Do you share or are accountable to anyone when you accomplish what you need to get done throughout the day? 

• When? Why? How?

• What (if anything) do you do to keep track of what you’re doing?

• How does that help you?

 

Social Media Apps Use:

 

• Have you used any social apps or websites or other programs? Which ones?

• What did you want them to do for you? How do they serve you?

• What was your expected outcome from using these apps?

• What do you like about them?

• What do you dislike about them?

• Did you pay for them? Why? Why not?

 

Social Media and Productivity Habits:

 

• How have you seen your social  habits changed over time?

• How much time would you say you collectively use social media throughout your day?

• Which apps do you use the most? Why?

• How have you seen your usage of social media apps change over time?

• How have you seen your productivity level change over time?

• What did you used to do 6 months ago?

• What did you use to do where you felt you were most productive and accomplishing the most?

• Have the social media software and tools you use changed? Which did you used to use?

 

Conclusion and Thank You:

 

• Thanks participant for their time

• Get them to initial sign-in sheet, and hand them their reimbursement

• Provide assistance with leaving building

• High fives!